Roundtable Marketing Semiotics at 12th World Semiotics Congress


markt_iass1014Marketing Semiotics is becoming increasingly recognized as an emerging field of inter-disciplinary academic research and marketing practice. Marketing Semiotics is a tiger economy that fuels commercial signs’ growth. Seize the opportunity to be part of marketing semiotics’ growth by participating in the International Journal of Marketing Semiotics’ Roundtable at the forthcoming 12th World Semiotics Congress (New Bulgarian University, Sofia, Bulgaria 16-20 September 2014) www.semio2014.org

The International Journal of Marketing Semiotics roundtable will address the state-of-the-art and the future challenges of the discipline. Conceptual and applied semiotic research papers are welcome from both academic researchers and marketing semiotic practitioners.

If you are determined to be part of marketing semiotics’ growth, then send us your proposal (abstract 300-500 words), no later than June 30th 2014, to:

George Rossolatos: georgerossolatos123@gmail.com

Ricardo Nogueira de Castro Monteiro: castromonteiro@me.com

Richard Tressider:  R.Tresidder@shu.ac.uk

Selected papers will also be considered for publication in the forthcoming issue of the International Journal of Marketing Semiotics.

The International Journal of Marketing Semiotics is an open-source, double blind-reviewed journal that covers a wide spectrum of interdisciplinary marketing/semiotics research streams.

The mission of the International Journal of Marketing Semiotics is to constitute a reference point in state-of-the-art academic research in the field of marketing semiotics, by enhancing the relevance of semiotic theories and methodologies across the entire marketing mix, with a dual orientation towards furthering existing theory, while safeguarding managerial saliency. Read more about the objectives and the content of  IJMS at  http://ijmarketingsemiotics.com

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